Clima cool are t-shirts with
different neon and other colors which can be attractive, and person looks cool
and fit when they wear these t-shirts. In modern era everyone wants to look
attractive, so this will be beneficial because it contains combination of unique
colors and they can select which they want. Even their color does not get dull
after washing, and the color remains same because in most of the cases problem
is that the color gets dull after washing. When color gets dull nobody would
like to buy that again, so we provide that feature so that they can buy our
product again and again. When they wear these t-shirts, they are stretchable, and
everyone can look fit in it.
Adidas provide various features for the product and service. They give us warranties and guarantees on the items which are not on sales and which are expensive items. Adidas use recycled material for their product which is sustainable and use material like rubber, leather etc. Adidas provide comfort on their products like shoes and apparels. If we talk about service provided by Adidas, they provide their product available online also so that it can reach to any person easily. If someone has problem in using a particular product or there is any issue in that product Adidas provides return policy (if there is no terms and conditions). Adidas got shoes which are comfortable and are not too expensive as compare to other brands. The shoes for athletes or workout should be comfortable enough so that it did not cause any injury and even they got light weight shoes. Their shoes are made with recycled rubber and leather which is environmental friendly also. The price is also affordable and cheap available at every store.
Posting
videos- Adidas use videos of their product influencers
wearing their brand. The videos that they post are mostly focusing on the
athletics or sports and they use athletes and sports person in their videos or
pictures as they got clothes or footwear’s related to sports.
Post
timing- Adidas post after every 2-3 days mostly during
morning between 9:00Am-10AM
Pictures–
Adidas use pictures also but the ratio of posting videos is more than the
pictures. In pictures also the influencers wearing brand and they have logo of
their company at the top of every picture.
Why
company uses social media?
Our company uses social
media to attract customers and get their feedback for improvement if any
required and even with the help of social media we can create brand awareness among
the customers.
Social
Media Accounts that our company use– Facebook, Instagram, YouTube,
Twitter
Followers
Instagram 23.8M where our company posts pictures and videos to
attract customers and to tell them about new product.
Followers
Facebook- Adidas got36M
followers where they post and let customers to know about their product and
company.
These both social media
platforms are right for my company because they got more followers and even
these are used worldwide. So you can easily reach to customers through these
social media sites.
Influencer
for Adidas
HOLLYWOOD, CA – JUNE 28: Kanye West at Milk Studios on June 28, 2016 in Hollywood, California. adidas and Kanye West announce the future of their partnership: adidas + KANYE WEST (Photo by Jonathan Leibson/Getty Images for ADIDAS)
Kayne west who signed for
Adidas and Adidas paid 10 Million US dollars for one season or one year. (Samantha
McDonald, 2018)
Advantage-
Social
media can help us to be in touch with activities going around and we can gain knowledge
from social site if we use it on that basis.
Disadvantage-
Social
media is so distracting and even we don’t give time for our family, friends and
we are just in our social media accounts whether we are eating or sitting in
family.
Advantages-
With
the help of social media company can attract more customers by posting and
telling the attractive features about their product or company.
Disadvantage–
Negative feedback on the company’s product or the company itself can have bad
effect on other customers and even can destroy the image of the company.
A brand is always known for its
quality and service they are providing to customers. In Adidas salesperson help
the consumers in purchasing a product and telling the features of different
products. I will provide customers different kinds of offers which will
influence them to buy product. The sales ratio will be good enough as it will
be located in residential areas and near playground people and sports person
can easily access in our shop. I will provide them offers like:
Buy one get another at half price.
Huge discount on the Christmas eve
and black Friday.
Seasonal off on every wearing which
will attract customers.
(clicked by me
original picture)
In the picture we can see the statues of men and women
wearing clothes and the board below reflecting the sales in entire store which
attract the consumers. Board below also indicates “seize the moment” which
means taking advantage of the opportunities in your life. The lowers wearing
these statues can be used while playing and are very comfortable and easily
affordable. Also, you came to know about the stuff’s availability in the store,
as they got top wear, lower, shoes and caps for men and women.
adidas 